We pride ourselves on our ability to convert product ideas into tangible successes.

Our Process
We use a continuous improvement mentality to drive our 4 product stages: product idea generation, product selection, product development, and launch. At each stage, we check back on our progress, check in with you, and then revise our strategy as needed. This maximizes your likelihood of success once you’re ready to launch.

Product Idea Generation & Selection
Your idea is brilliant- and that makes it vulnerable to poaching. We’re ready to keep your idea secret by signing NDA’s (non-disclosure agreements) whenever necessary to protect your confidentiality.

Besides keeping your idea under wraps, we’re prepared to analyse your needs, collect competitive intelligence, implement new technology, map emerging markets and conduct market research. We’re ready to support you at every stage of design and development.

Product Development
We prioritize the quality of your products, including its market life so that you can benefit from long-term profitability and future iterations of development. We use basic research practices in addition to applied research and experimental development to ensure the commercial success of your product.

We have industry connections to leverage (supply chain partners, research institutions, etc.) that we often connect with to ensure you end up with a well-rounded product ready for market.

Additionally, we can carry out product engineering, industrial design, and any necessary prototyping. Once the product is created, we’re happy to perform trials and tests to ensure it meets your strictest specifications. We’re confident that we’ll get it right the first time, but we’re also prepared to make revisions, so you have the best possible final product.